Goldsmiths, University of London is renowned for being at the forefront of creative and progressive thinking. I have supported their student recruitment and publication teams since 1997.
The initial brief focused on designing a leaflet, poster and pull-up stand to support Goldsmiths’ Careers Service at careers fairs and open days. All materials were designed to be recognisably Goldsmiths and to adhere to their brand guidelines. I drew inspiration from the clock in the Careers Service department, with bright blocks symbolising the scope and support provided by the service. After producing the event materials, I was also commissioned to design t-shirts. Following discussions with the client, we transformed the block design into a graphical element, which was later used for an event screen.
I delivered all artwork as high-quality print files and liaised directly with t-shirt manufacturers and vinyl printers to ensure smooth production and delivery.
Goldsmiths, University of London
Apparel, Campaign, Design, Events